About Travel Data

Data and consulting to anticipate, decide, and perform

Travel Data supports public and private stakeholders in the tourism and leisure sectors in the development and transformation of their models, combining data, analysis, strategic vision, and co-construction.

Why choose Travel Data?

Travel Data positions itself as a leading player in tourism and leisure data, delivering in-depth data analysis (attractiveness, segmentation, performance) to support informed and strategic decision-making.

Our approach combines :

Advanced data intelligence, to objectively understand markets, customer segments and performance drivers,
Consultation and collective intelligence (participatory workshops, innovative governance models) to build shared and sustainable strategies,
Anticipation of change (evolving consumption patterns, product transformation, sustainability and transition challenges, economic diversification) to help territories and projects prepare for the challenges of tomorrow.

From vision to action :
We go beyond diagnostics and assessments.
We support you in defining truly operational strategies (master plans, strategic roadmaps), preparing large-scale projects (feasibility studies, commercial optimisation), and bringing stakeholders together (territorial facilitation, awareness-building) to deliver concrete and long-lasting outcomes.

Recognised expertise :
With over 15 years of experience in tourism data, leisure industry KPIs and tourism strategy, Travel Data works alongside recognised partners (HES-SO, Visioos, Swisscom, etc.) to deliver robust and credible insights.

A tailored approach :

From project feasibility to strategic planning, including governance support, data analysis and territorial observation, we deploy the most relevant and customised methodologies to address your specific challenges.

Company positioning

Travel Data is a hybrid territorial intelligence consulting firm, operating at the crossroads of data, strategy and operational support.

We specialise in tourism, leisure, destination attractiveness, and territorial development and transition.

We support territories, destinations and operators by providing:

Data-driven insight, powered by the expertise of a leader in tourism and leisure data intelligence,
Robust strategic expertise,
Actionable and operational recommendations,
A deep understanding of societal, climate and economic challenges,

enabling them to anticipate change, make informed decisions and perform in a rapidly evolving environment.

Travel Data positions itself as a strategic partner for the development and transformation of the tourism and leisure sectors, capable of addressing and articulating :

Monitoring of tourism activity and leisure flows,
Economic performance,
Overall attractiveness,
Liveability and year-round quality of life,
Tourism and leisure innovation,
Adaptation to ongoing and future changes.

Our purpose and values

Expressed through three core commitments

Illuminate strategic decision-making through data, user insight and on-the-ground expertise.
Support territories in anticipating societal and climate transitions, to develop more resilient and sustainable models.
Transform tourism and leisure dynamics into long-term drivers of attractiveness, liveability and quality of life.

This purpose expresses why we exist, the meaning of our work, and the societal value of our missions.

Analytical excellence

Data as the foundation for sound and robust decision-making.
We mobilise the most comprehensive data available on the market and apply rigorous standards to deliver analyses that are reliable, transparent and actionable.

What this means: accuracy, methodological rigour, analytical neutrality, and high standards in the quality of deliverables.

Operational impact

Advising also means driving transformation.
We go beyond diagnostics and data production to support the implementation of concrete, realistic and actionable strategies, tailored to each context.

What this means: pragmatism, solution-oriented thinking, results focus, and feasibility.

Vision and anticipation

We analyse trends, weak signals and structural transformations in tourism, leisure and society, enabling our clients to stay ahead—never in reaction mode.

Our curiosity and continuous learning fuel our understanding of territories and constantly strengthen our expertise.

What this means: curiosity, active monitoring, intellectual boldness, and long-term projection.

Collective intelligence

Understanding a territory means listening to those who bring it to life.
We involve elected officials, technical teams, economic stakeholders and residents to co-create stronger, more widely accepted projects.

Internally, we see knowledge sharing and mutual respect as key drivers of collaboration: when one person progresses, the whole team moves forward.

What this means: active listening, pedagogy, co-construction, and a facilitator’s mindset.

Commitment to vibrant and sustainable territories

Making tourism and leisure a year-round driver of life strengthens resilience, quality of life, liveability and attractiveness.
We support territories with a strong commitment to seeing projects through, while remaining agile in the face of climate, economic and social transitions.

What this means: responsibility, sustainability, balance-seeking, and a systemic vision of territorial challenges.

Together, let’s build the tourism and leisure models of tomorrow.

Why Travel Data ?

15+ years of expertise in tourism & leisure data and strategic consulting
A unique combination of data, diagnosis, strategy, and operational guidance
Proven methodologies with actionable, ready-to-use deliverables
Strong facilitation and collective intelligence processes
A holistic 360° vision for resilient and attractive destinations

Let’s discuss your project